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Kris has achieved many milestones since joining Velocity Electronics in 2003.  Kris was instrumental in developing Velocity’s global footprint, opening offices throughout Asia and EMEA.  Kris’ exceptional customer focus and service credibility has established Velocity Electronics as a leader in independent distribution.  His creative and innovative approach in developing customer centric programs has fueled revenue growth and unwavering customer loyalty for Velocity Electronics worldwide.  Kris is an inspirational leader and trusted mentor to the entire Velocity team.

Kris is a graduate of Baylor University and earned a BBA in Marketing/International Business.

Karrin is responsible for enabling positive results for Velocity, its business partners, investors and its people, through leadership of Velocity’s global corporate administrative functions including Finance, Accounting, Information Technology, Trade Compliance, Human Resources, and Risk Management.  She has more than two decades of experience in leading business operations across a broad spectrum of functional areas.

Karrin earned a BBA in Accounting and a MBA from Texas State University.  She is a Certified Public Accountant and a member of the AICPA.  She is also green belt certified in Business Process Improvement.

Rocel has a distinguished career which started in the world’s leading supplier of outsourced semiconductor interconnect services.  Regarded as the best in his line of work, he has received several recognitions on Technical Innovations and Best Process Engineer awards.

Since joining Velocity Electronics in 2015, he has demonstrated a high level of expertise, ensuring that Velocity’s products meet the highest quality standards. His solid foundation for continuous improvement mindset, technical knowledge and practical solutions contributed to the growth of the whole organization.

Rocel holds a Bachelor’s degree in Electronics and Communication Engineering from Adamson University in the Philippines.

Dina is responsible for ensuring our employees are committed, satisfied, and unified.  Dina joined Velocity in 2001 as a sales representative, and held various sales management positions.   In 2010, she created and developed Velocity’s Human Resources Department.  Dina is a leader in employee advocacy and strives to promote Velocity’s brand internally and externally.

Dina is a dedicated leader in her community.  She is a member of Impact Austin, one of the largest women’s philanthropy groups in the nation.  She spent the past decade as Director of Girls Giving Grants, the youth initiative of Impact Austin.

Dina graduated Magna Cum Laude from Texas Christian University, where she received a BBA in Marketing with a Minor in International Communications.  She holds a PHR, Professional Human Resources, Certification.

Grant joined Velocity in 2005 and has held multiple sales, purchasing and supply chain management roles since then.

Grant successfully managed Velocity’s largest Tier 1 EMS, where he established himself as an industry leader in sourcing, procuring, and managing challenging component solutions.  Grant was promoted in 2015 and tasked with managing Velocity’s largest customer where he delivered unprecedented results.

Since joining Velocity in 2002, Hal has been responsible for Velocity’s distributor sales and global inventory management.  Hal was instrumental in Velocity’s evolution and branding as a trusted supply chain management partner to several of the world’s leading manufacturers.  Hal’s organizational acumen and versatility have been key to the Company’s global revenue growth.

Hal holds a B.S. in Mechanical Engineering from the University of California at Irvine and is a Certified Lean Manufacturing and Enterprise Expert—extensively trained in Six-Sigma principles, tools and processes.

Chuck is an information technology veteran with over 20 years of experience.  He started his IT career migrating customers to the hardware of a large computer manufacturer.  Chuck’s background includes: Systems Support, IT Director, and IT Consulting.  He specializes in applying his experience in IT management to large projects such as facilities construction, infrastructure redesign, systems implementation and contract negotiation.

Chuck has degrees in computer science from the University of Maryland and University of Texas.

Tiffiny is responsible for directing the daily finance and accounting operations of the business. This includes managing the accounting records, implementing effective internal controls, managing risk, ensuring compliance with regulations, and analyzing financial data.

After spending over ten years in public accounting, Tiffiny found her passion in partnering with business owners to use financial data to make better decisions and drive for results.  Her industry experience now spans in excess of ten years and covers a broad range of industries including technology, manufacturing, construction, and professional services.

Tiffiny earned a BBA in Accounting from The University of Texas at Austin.  She is a Certified Public Accountant, a Chartered Global Management Accountant and a member of the AICPA.  

Cannie has more than two decades of experience in Purchasing and Commodity Management in the electronics industry working with OEMs , EMS, Franchised, and Independent Distributors.  Cannie is responsible for Global Purchasing and currently based in Singapore.

She is passionate about learning new technologies and has built a tremendous reputation in leading and managing purchasing teams in delivering continuous growth as well as forging stronger bonds with suppliers.

Jose joined Velocity in 2004 as a Strategic Account manager focusing on the Latin America market.  In 2006, Jose was promoted to Team Leader and since then he has held several management positions including Global Account Manager, interim Sales Manager and Branch Manager.  In 2008, Jose moved back to his home country (Colombia) and managed Velocity’s remote sellers worldwide.  In 2013 he established Velocity’s first Support Center of Excellence.  Currently, Jose is responsible for all operations in South America and Mexico.

Jose holds a bachelor degree in Economics and a minor in Business from the University of Texas at Austin.

Alex joined Velocity Electronics in 2010 with a strong background in the electronics industry.  Since coming to Velocity, she has been identifying, establishing and developing strategic partnerships while expanding our existing customer base in EMEA.  She is aligning company strategies, developing sales solutions and generating leads to sales. Her goal is to drive continuous growth at Velocity.

Alex is an active participant at most of the industry conferences, business meetings and events and serves as Velocity’s ambassador in EMEA.

Isaac started his career in 1998 working in a rep company supporting major customers in Singapore.  He later embarked on the global franchised distribution business in 2004 before transitioning to the independent distribution business in 2009.  Through the years, Isaac has built his network of key suppliers, manufacturers and customers within Asia.  Isaac joined Velocity Electronics in 2017 and is currently responsible for driving sales throughout APAC.

Isaac holds a bachelor’s degree in Business Management (Marketing) from the University of Bradford in UK.

Mike has vast experience in establishing and leading global trade compliance teams to ensure business needs are compliant with all applicable trade laws and regulations to include auditing, risk management and assessment. Mike has well over two decades of experience working for organizations that extend from major defense companies and mid-sized commercial companies.

Mike served in the United States Air Force and has earned a BBA in Business Management from Trinity University and is an active member of Society of International Affairs (SIA) and International Compliance Professionals Association (ICPA) for over 20 years.

Edwin leads the business development team in APAC and is responsible for strategic partnerships, alliances and business development in Asia. With more than 20 years of industry experience in the components distribution business, Edwin has a deep understanding of the OEMs and ODMs relationships within APAC and has a passion to excel for professional and personal development. He communicates daily with OEMs, ODMs from different manufacturing industries, and quickly establishes trust and credibility with his customers by being consistently reliable, strategic and supportive.

Edwin is currently located in Taiwan. He holds a distinction degree in Business Administration (Economics).

Nicole joined Velocity in 2018 as a Business Development Manager for California’s Bay Area and was promoted to Director of Business Development for the Americas in. Nicole came to Velocity with over 20 years of experience in franchise distribution. She has been an integral part of Velocity’s growth and success in the Bay Area and greater West Coast. Nicole’s industry background combined with her knowledge and ability to develop key relationships creates a strong competitive advantage for Velocity.